SPRING – Calm is calling

For this campaign, we developed a new highlighted silo style which sits alongside lifestyle rooms to alert consumers to these elevated products at competitive prices. Our deliverables for this project consisted of a landing page featuring weekly flips, along with eye-catching skinny banners and traffic drivers.  We included the Now Trending visual identity cues, along with social videos covering all categories such as living room, bed, bath, decor, dining, and kitchen.

Creative Director: Sean Johnston
Photography: Ian Hanson
3D Rendering: Nfinite

SPRING – Retro eclectic

The goal of this campaign was to highlight how renewed vintage and iconic items can become timeless staples in interiors. In addition to our photo shoot and CGI content, we created animated social that aligned with our aesthetic, driving increased traffic.

Creative Director: Sean Johnston
Photography: Ian Hanson
3D Rendering: Nfinite

Japandi – New Year New You

The design we created blends Japandi style, merging Japanese artistry with Scandinavian comfort. Focused on simplicity, natural elements, and sustainability, it was entirely done in CGI. Key features include muted colors, clean lines, natural light, greenery, and a seamless indoor/outdoor flow.

Creative Director: Sean Johnston
3D Rendering: Nfinite

Spring – Modern Regency

For this campaign, we tapped into the Regency style trend, sparked by shows like Bridgerton and The Crown. The 8-week Modern Regency campaign exceeded all performance targets. Deliverables included social videos, landing pages, traffic drivers, and email campaigns.

Creative Director: Sean Johnston
Photography: Roland Bello
3D Rendering: Nfinite

Summer – Coastal Odyssey

I worked closely with the in-house creative team to create a compelling coastal style that enlivened the campaign and complemented both our photography and CGI teams. As the lead creative, I oversaw the design of all deliverables, including landing pages, animations, traffic drivers, and paid social media content.

Creative Director: Sean Johnston
Photography: Ian Hanson
3D Rendering: Nfinite

BACK TO COLLEGE / BACK TO SCHOOL / SMALL SPACES

For this campaign I suggested using grid lines, sleek, translucent surfaces, and neon lights to create a modern feel. I recommended the use of warmer neutrals, pastels, and teals to create gender-fluid spaces that appeal to everyone.

Creative Director: Sean Johnston
Photography: Ian Hanson
3D Rendering: Nfinite

gap home – Exclusive at Walmart

We collaborated with Gap home and art directed this newly released bedding, bathroom accessories and outdoor furniture exclusively at Walmart.

Creative Director: Sean Johnston
Photography: Ian Hanson

SUMMER – Joyful Nostalgia

For this campaign, we embraced the eclectic 'magpie' style of the 50s, 60s, and 70s, blending diverse influences to create a unique aesthetic.

Creative Director: Sean Johnston
Photography: Ian Hanson
3D Rendering: Nfinite

Fall – Fall into the 70’s

A nostalgic nod to mid-century modern and 70s style, featuring a palette of rich, organic tones, low-slung furniture, tactile textures, and botanical prints. Along with our photoshoot, we created short-form videos for social media to drive increased traffic.

Creative Director: Sean Johnston
Photography: Ian Hanson
3D Rendering: Nfinite